Social Media Marketing Strategies for Non-Profit

Published Date: September 9, 2011

Last Update: Sep 25, 2023 @ 7:40 am

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Do you know how social media can help your non-profit endeavor?

Ramon Aboitiz Foundation Inc. (RAFI), through its Young Minds Academy (YMA), invited me its Resource Speaker of the talk entitled “Social Media Marketing Strategies for Non-Profit, Social Marketing Programs and Projects”.

OBJECTIVES of my talk was to:

(1) Determine how social media can be used as a tool in social marketing
(2) Cite tips in effective social media marketing, particularly for social development programs/projects

THE PRESENTATION

Below is the slide of my presentation:

Social Media Marketing Strategies for Non Profit, Social Development Programs Projects

View more presentations from Ruben Licera Jr..

The YMA scholars are between 14 years old to 20 years old. Currently, they must complete an internship program in a civil society organization or local government unit, where they will work on a program/project related to poverty alleviation and/or social welfare promotion. Part of the requirement of the said internship is to do social marketing for their assigned program/project, gathering support in the form of Facebook “likes”, funds, and signatures of commitment.

In the hope of empowering them, I shared basic strategies and tips on how they can use social media in promoting and getting support for their assigned program/project.

THE ORGANIZER

The Young Minds Academy (YMA) of RAFI gathers and nurtures future leaders and influencers among us. Its main goal is to develop a community of leaders that is ready to effect change. YMA, the youth citizenship and leadership development program of the Eduardo Aboitiz Development Studies Center, is carried out to develop young emerging leaders aged 12 to 20 years old to become responsible citizens and accountable, proactive leaders ready to serve the public and its interests.

Please feel free to LIKE or share your comments below. This will definitely help me improve the presentation in the future. Thank you in advance.

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RUBEN LICERA is an international award-winning communications, marketing expert, and serial entrepreneur based in Cebu, Philippines. He built his first 7-figure business by the age of 37 and has gone on to build other 7-figure businesses for other clients and business. Ruben Licera is currently known as one of the Philippines leading business consultant to billionaires. In Marketing, Coach Ruben Licera is the forerunner of several global virtual initiatives, inc Leads Sales Summit - a global summit of Leads and Sales experts and summit with the aim of helping businesses bounce and pandemic and become recession-proof! For marketing professionals, more than technical expertise, Coach Ruben Licera aims to future-proof marketing professionals with growth minset centric lessons.

Social Media Marketing Strategies for Non-Profit

Do you know how social media can help your non-profit endeavor?

Ramon Aboitiz Foundation Inc. (RAFI), through its Young Minds Academy (YMA), invited me its Resource Speaker of the talk entitled “Social Media Marketing Strategies for Non-Profit, Social Marketing Programs and Projects”.

OBJECTIVES of my talk was to:

THE PRESENTATION

THE ORGANIZER

Ruben Licera

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