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5 Reasons To Be Different From Competitors

Last Update: Dec 12, 2023 @ 9:13 am
RubenLicera
Are you already out of creative ideas on how to market your brand?
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To be different from the crowd will always make you stand out. Rather than trying your best to fit in so-called ‘standards’ in marketing, create your own and be as unique as possible, or else, you will just be carried away by the intense flow without being recognized.
You stand out more by being weird than fitting in.

Here are… ๐Ÿ“ ๐‘๐ž๐š๐ฌ๐จ๐ง๐ฌ ๐“๐จ ๐๐ž ๐ƒ๐ข๐Ÿ๐Ÿ๐ž๐ซ๐ž๐ง๐ญ ๐…๐ซ๐จ๐ฆ ๐‚๐จ๐ฆ๐ฉ๐ž๐ญ๐ข๐ญ๐จ๐ซ๐ฌ ๐Ÿคฉ

1. ๐€๐ญ๐ญ๐ž๐ง๐ญ๐ข๐จ๐ง ๐’๐ž๐ž๐ค๐ž๐ซ ๐Ÿ‘€

Customers will always go for brands that can offer them something different from time to time rather than just continuously giving them the same service over and over again. These risks will help you capture your customers’ attention more.
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2. ๐๐จ๐ซ๐ฆ๐š๐ฅ ๐ˆ๐ฌ ๐๐จ๐ซ๐ข๐ง๐  ๐Ÿ˜ช

If you will just rely on others’ work and copy or reapply it to your own brand, it will no longer interest your target customers clearly because they have already seen it. You can wait forever but they will never see your business as worthy of their transaction.
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3. ๐‚๐ฎ๐ฌ๐ญ๐จ๐ฆ๐ž๐ซ๐ฌ ๐‡๐š๐ฏ๐ž ๐’๐ก๐จ๐ซ๐ญ ๐€๐ญ๐ญ๐ž๐ง๐ญ๐ข๐จ๐ง ๐’๐ฉ๐š๐ง ๐Ÿค

Customers will never adjust for your brand because even though it seems unfair, it is your brand’s responsibility to adjust in order to fulfill the needs of your customers and meet them along the line. Keep your marketing strategies catchy enough.
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4. ๐Œ๐จ๐ซ๐ž ๐๐ซ๐š๐ง๐ ๐€๐ฐ๐š๐ซ๐ž๐ง๐ž๐ฌ๐ฌ ๐Ÿคณ

By being different, your brand can be the newest trend across media platforms now. It can influence more viewers into sharing it with others, widening your reach and potentially acquiring more audience into actual customers for your brand.
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5. ๐“๐ก๐ž๐ซ๐ž ๐€๐ซ๐ž ๐๐จ ๐‘๐ฎ๐ฅ๐ž๐ฌ ๐Ÿ’ช

You will not get fined for being weird in your marketing nor you will be bashed by your target audience if you will give them something mind-blowing. Rather, it would even drive them to pay focus on your brand because of its fresh creative juices.
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It’s always okay to pursue a different road even if no one else will walk with you in it and follow your instinct because this will lead you to the edge you are looking for against your competitors. ๐Ÿ‘ #ESTRATegy #ESTRAT360 #GrowFurther #BeWeirdAndDifferent
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Kirsten Eloise Balderas
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EstratX is Cebu's Digital Marketing Agency-experts in their field but will always see the client as the Brand Expert. A local digital marketing agency that delivers global services.
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Marie Noelien Ruelo
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